Nobody likes error messages or crashes. All it takes is one little glitch and your customers will be out of your website faster than you think and probably would never return again.
Why is quality assurance important?
With the e-commerce websites abundant, customers easily skip from one website to another without giving much thought. If they encounter any problems while using an e-commerce website, they aren’t going to think twice before ditching it for another.
To increase your conversion rate and thereby your sales, e-commerce companies have to make sure that the website runs as smoothly as possible. This is where quality assurance helps in providing a seamless experience to the users.
It is a common practice to test the website for quality assurance when the service is about to be released the first time. But, due to frequent updates and changes in the user interface, integration of third-party applications, release of new features and a lot more details keep changing constantly. Therefore, it is essential to plan and perform a thorough check whenever a change is introduced and make sure that all the functions run properly.
Quality assurance makes sure that the functionality, usability and the performance of the website come together to give a perfect, effortless experience to the users. While some companies handle it in-house, some opt for specialized third parties for quality assurance.
It isn’t sufficient to just graze over the QA and Software testing. Every time you test, it should be done with the carefulness as the first time it was tested.
What happens when you do not perform QA testing properly?
It may take some extra time to complete the QA test but it is far better when compared to the repercussions if it isn’t tested properly before an update.
Remember a few years back when millions of PayPal accounts became victim to the middleman injections? The connection between the PayPal customers and the server was intercepted and watched by malicious elements that then used it to gain access to the accounts and PayPal had to spend extra time to identify and rectify this situation.
A security breach does the most damage to a company and it is very difficult to salvage if the situation goes out of hand. Usually, through a security breach, the hackers can gain access to a large number of sensitive data of the customers and sometimes, the company doesn’t realize the breach going on until after it is too late.
More often than not, it leads to the loss of millions of dollars for multinational companies which also have the effect to lower down the market value. That is one of the reasons companies will not be forthcoming in discussing the extent of the attack and even so, they lose valuable customers.
This is why quality assurance has the necessary tools and elements to make sure that there are no loopholes that could facilitate hackers to gain access.
Problems in purchase flow
As much as the user interface plays an important role, the smooth flow from the time the user browses the product to the time they make a payment and finalize the product; it should be an unhindered experience.
Remember the time during Amazon’s Prime Day when the customers weren’t able to process quickly from the cart? It cost Amazon a large number of sales and by the time they rectified the glitch, it had cost them a lot of customers.
The process from placing the products in the cart until the user makes the payment should be fast and effortless. Customers need not be patient with the website and wait for it to load. If they have other options where they could make the same purchase in a much faster time, then do not wait for them to stick around till you resolve the problem.
If the page takes more than 3 seconds to load, 40% of the users will abandon the website and a 1% delay in page response can decrease your conversions by 7%. Therefore remember that every second count and spending some extra time for quality assurance will go a long way in customer retention and provide the best service possible to the customers.
With functional testing and performance testing, the QA team can identify any glitches and save valuable time and prevent the loss of sales.
The poor performance of the search
When a customer wants to search and find the product they have in mind, the search facility in e-commerce websites must be compatible enough to provide them with the right options. If there are any glitches in the search options or in the filtering, the customer will be frustrated and wouldn’t obviously make a purchase.
The quality assurance team’s function is to identify such problems and facilitate the customers to get the same user experience as the developers intended. Functional testing can catch such glitches in the website and enables better user experience.
Have a comprehensive, structured approach to quality assurance every time you test and you can see a visible difference it makes for your website.
When it comes to manual software testing, there are a lot of trends in today’s software development world, making it a rat race to achieve certain targets, maintain the certain quality and provide the ideal customer satisfaction, all at once, and all in a time frame that is limited.
This is a change in how the business runs today than it did several years ago. This is mostly because of the technological advances that have happened over the years. One of the technological advances and s new concept is called the Agile Methodology.
This concept is greatly invested in by a number of Product Development companies, and newer ones are more and more interested in it. The IT industries, in particular, have taken a deep interest in the variety of software system and its development, and therefore it is important for companies to invest+ in concepts that will help with delivering the best services.
However, the software system is also a part of the development of the software, and therefore the testing needs to be developed and changed to fit the bill. Agile Testing is a product of such software testing on various software models.
What exactly is Agile Testing?
There are applications that are constantly changing to fit the customer services, with an end goal of keeping the demands of the end user in flow with the market condition present at the moment. It is not a practical solution to go to the standard SDLC Models for help.
This is because the SDLC Models are preferred for usability on certain applications that guarantees stability and are not volatile in nature. In IT industries, the concept of ‘time to market’ is compelling at driving the software creators to create a variety of new ways and strategies.
These are strategies that somehow managed to reduce the time, the pressure and resources to save on cost, create an efficient product and satisfy the customer needs, even if the product has issues and defects of its own upon its initial releases.
In order to follow such a systematic approach to the application developed, a concept called ‘Agile Methodology’ is accepted. This particular method of handling issues helps constantly in changing the landscape and matching customer satisfaction as well as application requirements, all the while maintaining a defined process for a smooth experience.
The process of Agile Methodology is given below:
• Firstly, the customer helps in preparing the business requirements, and the engineers behind it, or the analysts behind it, are the ones reviewing it. In an ideal situation, the testing or the quality assurance team are also particularly involved with the overlooking of these requirements that the customer wants to plan further.
• During the time of designing and the implementations of these designs, the engineering team is the team that writes the user stories. They also take note of all the issues at the various stages of occurrencs.
• The customer reviews are important because it helps the software team to update all the required processes as soon as they find these reviews. The testing team, on the other hand, will tackle the issues and work on them till the results they want to achieve are available with the help of these reviews. This helps in keeping all three of the customer, the engineers and the testers on the same level of information.
• The engineering team usually starts the implementation of the fixed solutions. The team that is testing these solutions will test them. After the team sees that the results were satisfactory, these solutions are deemed worthy enough to be sent to the customers. This is done in a properly documented way so that there are very few redundant issues.
• When the developer of the application uses the codes. It is the job of the testing team to determine if the application that is desired can be built properly with the use of the code provided by testing the code. This helps in identifying how broken the application is and what processes need to be smoothed out early on before it is released to the customers as a full product it itself.
• After the initial release, this testing team continues to identify other issues and report them to help them get fixed. This continues to evolve till the actual satisfactory result is reached.
In order to pull this off successfully, both parties must be aware of what is going on behind the scenes. The customer should be aware of the number of issues that come with the application and the development team should be aware of what they need to do to fix these issues.
When it comes to manual software testing, this method works really well, as manually the teams can catch more issues than just letting a computer handle it. It puts them in the shoes of the customer who use their products and therefore the issues are handled in a better way.
It is difficult to step in the professional world for a newbie because the worldwide job market has become tough and competitive. It is no exception in India too. IT sector being one of the most potential job sectors in India, freshers often target this sector as their chosen professional field. But in many instances, they fail to achieve a good result in terms of getting hired because recruiters from IT service and software development in India niche find their skills not at par.
It is obvious that a fresh applicant will not have job experience or project management aptitude, but he must have some qualities that recruiters will assess him as a go-getter and a future potential candidate. According to a leading recruitment agency head, a fresher must acquire some specific skill set to get hired by blue-chip software development companies in India.
A fresher is expected to have sound communication skill. This will help him in rendering his job responsibility and in case of any challenge he faces he can communicate to his senior. Besides good learning ability, diligence to perform, and can-do-attitude will work as plus point.
Communication skill should not be judged by speaking ability in English or writing p interesting cover letter. Communication skill means the ability to coordinate with project manager and peers for understanding workflow and coping ability to work pressure and quality parameters.
A good team player
Team player mentality is one of the most wanted skills recruiters want from their prospective employees even from the freshers. This is a unique trait that helps a project manager to complete his project even within a short deadline and multiple facets of complexity. Team player mentality is the attitude of happy collaboration with others.
Good academic background
Good academic background and professional membership are the two points, recruiters check in the resume of a job aspirant. It helps them to guess the level of knowledge the candidate has acquired during his academic learning phase.
Allied project completion certification, professional certification, which is relevant to the job added extra plus point in favor of the candidate.
The ability of fish bone analysis
This is the attitude of learning an issue from its core and with an analytical mind. It is not a yes boss temperament, but this mentality will help a fresher to learn the new things at its best. In IT field new products, new programming, new concept are always introduced. The ability of analysis is a deserving quality in a fresher for a recruiter.
Basic concept of job responsibility
This is not applicable to software development India niche only. This is a worldwide demand for recruiters that job aspirants must have the basic knowledge of job responsibility. If a fresher is applying for the post of the programmer, he should have the basic knowledge of programming.
Confidence for demonstrating the skills
Some companies may ask their applicants to demonstrate their skill by taking a small test. This is applicable for coders, programmers, developers where the recruiters want to test their ability, aptitude, and level of skill set. Job aspirants in IT, therefore, should mention the skills in a resume which they have basic knowledge and they are confident enough to show their command as well as theoretical knowledge.
Allied skills with a potential candidate
Good academic knowledge and ability of learning is not the ultimate quality of a deserving candidate in IT sector in India. Software development companies in Indian mostly work on foreign projects and earn revenue because of their competence and unique learning curve along with exceptional knowledge skill. Therefore, honesty and integrity are the two character traits that attract recruiters’ attention.
However, there is no parameter to judge integrity and honesty of a candidate, so recruiters interact in an introspective way to understand the mentality of the candidate.
These are skill sets and qualities recruits expect from a fresher applying for an IT company advertised the job at entry level. Above all, the profile of the candidate should be promising enough that can cope with the dynamic work environment of Software development Indian companies for mutual growth and flourishment.
With the ever changing technology trends, Software Companies should always be able to deliver quality solutions based on current market trends. Also, business experts should have right skills to adapt technology trends in the right way. The best way is to hire experts for best Software consultancy services who could work in different IT environments.
Software outsourcing Company optimizes business resources, reduces risks, and offer best solutions to tough business problems. Outsourcing partner not only saves time but gives you most competitive software solutions as needed by your business. They also have specialized management solutions with correct business efficiencies and multiple costs benefits.
Choosing the right outsourcing partner for best Software consultancy services, not only improves efficienciesbut decreases overall project costs too. They are expert in giving flexible business solutions at your terms and conditions. The best part is that most of the outsourcing partners are able to deliver project solutions within committed time frame only.
Here, we will discuss on eight benefits how expert consultancy firm can help you in multiple ways.
You may also like to read: Cloud Approaches Benefits of Software Consultancy Services
There are many companies available who provide the same services but you have to first know about company review, service, terms and condition and many other things. There are many types of Software Consultancy Company available but you have to select the one which is suitable to you. Availing right consultancy firm is always a challenge that may become worse with the wrong business decision. So, make proper research before you opt for some business solution.